Social Media Marketing

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How AI-Led Marketing Decisions Can Transform Your Business

30-Apr-2018 | Swati Singh | Social Media Marketing

To build a complete customer journey, marketers must consider all the interactions a customer has with your brand over a period, including how they interact and how often they interact. Here's how AI can enable this.

The Rise Of Social Media In An Omnichannel World

28-Dec-2017 | Rushenka Perera | Social Media Marketing

Brands need to get the basics right on social media, creating engaging, useful content for customers that integrates with their everyday digital experience.

Social Media For Small Business: 6 Tips

3-Aug-2017 | Ashley Ford | Social Media Marketing

Social media is a critical tool for small businesses, but you need to use it effectively. These 6 tips will help you engage customers and build your business.

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