Personalization


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a mother spends mother's day in a formula one race car

Beyond Flowers And Cards: Mother’s Day In The Experience Economy

6-May-2019 | Richard Howells | Personalization

What mom wants most for Mother's Day is a memorable experience that makes her feel as special as she is.

Four Steps To Address Customer Experience Personalisation Challenges

16-Apr-2019 | Jacob Vaidyan | Personalization

Personalisation is a continuous improvement initiative which needs to be constantly adjusted to remain relevant for your customers.

luxury, exclusivity, marketing, social media, branding

How Luxury Brand Market Adapts To Modern Conditions

9-Apr-2019 | Melissa Burns | Personalization

Luxury brands wrestle with embracing digital innovations without affecting their exclusive status.

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