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Day in the life of a warehouse operation as part of a larger supply chain

What Is A Great Customer Experience?

22-Jan-2020 | Richard Howells | Omnichannel

Great customer experience includes the complete customer engagement lifecycle – from design to delivery all the way through to how it performs when they use it.

man checks his mobile phone at home in his living room

What Is Channel Fragmentation And How Does It Impact CX?

8-Oct-2019 | Kris Hayes | Omnichannel

It’s no longer just a case of finding the best channel for your brand – but the one that’s best for the individual customer at the moment they want to connect.

Multichannel Engagement For The Experience Economy: What Does It Mean For Marketers?

23-Jul-2019 | Arti Yadav | Omnichannel

Having a multichannel engagement strategy – the ability to reach customers via SMS, email, in-app push, and social channels seamlessly – is imperative today.

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