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4 Ways Sports Management Can Use Data To Drive Sales

31-Mar-2017 | Jaime Zuluaga | Merchandising

Here's how real-time data analysis can help the sports industry boost revenue by making better decisions on everything from concessions to promotional offers.

Influencing The Modern Shopping Journey: 5 Steps To Unprecedented Consumer Insights

10-Nov-2015 | Joerg Koesters | Merchandising

The ability to collect, consolidate, and analyze data is the first of six strategies to simplify retail marketing.

6 Strategies To Simplify Retail Marketing

28-Oct-2015 | Joerg Koesters | Merchandising

Defining an effecting retail marketing plan in today's complex, multichannel world is challenging. These 6 strategies can help.

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