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IT team considers their approach to a new implementation for their small and midsize business

If You're Asking About “The Right Technology” For Your Growing Business, You're Asking The Wrong Question

24-Sep-2019 | Gene Marks | Marketing Technology

Want the right technology to help grow your business? Then, focus on the data rather than the hardware and software.

Business people talking in office

Five Simple Ways To Close The Loop With Customers (And Why You Should Always Do It)

30-Jul-2019 | Stephanie Thum, CCXP | Marketing Technology

Following up with customers after they've given feedback is a must for your company's experience management practices. Here are six simple ways to do it.

Two colleagues collaborating on a new business idea for a marketing campaign

Transforming Business Through Effective Campaign Management Tools

26-Jun-2019 | Desmond Chong | Marketing Technology

The right campaign management tool can boost the success of your customer engagement programs.

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