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Retail associate uses predictive analytics to determine inventory mix

Converting Retail Big Data Into Predictive Insights

21-May-2020 | Kurt Ramcharan | Marketing Data

Big data analysis can help retailers move forward more confidently with predictive insights delivered quickly and efficiently.

Parents cuddling their baby in cafe, Cologne, NRW, Germany

Winning A Baby’s Smile

17-Jul-2019 | Sin To | Marketing Data

In today's digital world, businesses need to leverage digitalization to drive new business processes across the organization.

Marketers examine operational and experiential data to refine customer experiences

Business Strategy Model For Experience Management

9-Jul-2019 | Sourajit Ghosh | Marketing Data

Mapping your business' net present value and customer lifetime value points the best way forward in your growth strategy.

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