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Understanding Your Travel Customers

12-Dec-2018 | Rob Heuser | Marketing Data

We all have preferences when we travel, so it’s important to understand your traveler customers and their needs.

The Genius Blind Spot: How To Help Your Company Know What It Doesn’t

16-Mar-2018 | Dean Afzal | Marketing Data

For an organization to consistently generate revenue, it must be able to understand its market from all sides. Analysis of customer activity and feedback will be instrumental in helping businesses pour light on its two major blind spots.

3 GDPR Myths That Could Cost Your Organization Millions

27-Feb-2018 | Jason Rose | Marketing Data

Think GDPR won't affect your organization? Chances are, you're wrong. Here are 3 top myths that could cost you.

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