Innovation Strategy


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Colleagues review graphics and charts from a group innovation design-thinking session

How To Choose The Best Idea After A Good Brainstorming Session

9-Jan-2020 | Mukesh Gupta | Innovation Strategy

Consider these two frameworks to pick the best idea to work on after a successful brainstorming session.

Innovation team discusses a process with the system approach

A Systems Approach To Innovation: From Guessing Correctly, To Learning Quickly

26-Aug-2019 | Eamon Fenwick | Innovation Strategy

Innovation must be open to counterintuitive solutions that address a challenge better than current or planned ideas.

Experience Management: Why It’s Essential For Your Organization’s Strategy And Innovation

12-Aug-2019 | Sridhar Ayodhya | Innovation Strategy

Experience management is all about exploring opportunities for innovation and using those insights to continuously deliver great experiences.

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Four Steps To Address Customer Experience Personalisation Challenges
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