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Digitalist Flash Briefing: Retail’s Next Generation Of Customer Experiences Is A Data-Driven Affair

12-Feb-2019 | Bonnie D. Graham | DigitalistSPM

Data is helping retailers deliver customer experiences that can build a sustainable bottom line.

data management, data analytics, data quality, analytics, context

Why Context Is The Key To Helping Data-Driven Misfits Fit In

14-Jan-2019 | Estelle Lagorce | DigitalistSPM

Capturing data is only a small part of competing in an increasingly intelligence-driven marketplace. Putting it into context is key to putting it into action.

customer experience, retail, data, analytics

Retail’s Next Generation Of Customer Experiences Is A Data-Driven Affair

17-Dec-2018 | Paul Clark | DigitalistSPM

Retailers that unify all their silos of customer data are the ones achieving a competitive advantage better than any laggard competitor.

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