Customer Relationship Management

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Father and son shopping online

How Banks Can Close The Customer Experience Gap

17-Sep-2019 | Karen McDermott | Customer Relationship Management

By combining experience data and operational data, you can create a holistic view of the client experience to close the gaps.

Banking executives review performance in customer interactions and engagement

Digital Ecosystems Increase Opportunities For Corporate Bankers And Their Customers

4-Sep-2019 | Andy Hirst | Customer Relationship Management

The world is becoming strongly oriented toward digital networks. Banks must embrace these networks – or be left behind by their increasingly demanding clients.

Workers and businessman in a chemicals plant

OMG! Another Customer-Centricity Project?!

7-Aug-2019 | Pedro Ahlers | Customer Relationship Management

Customer relationships in the chemical industry are built on personal interactions, so it's not surprising CRM has faced an uphill battle in sales departments.

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