Customer Loyalty


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A couple engages in an online e-commerce site on a mobile device

Five Marketing Automating Techniques To Achieve Jaw-Dropping Audience Engagement

26-Dec-2019 | Melissa Burns | Customer Loyalty

Marketing automation doesn't only make a marketer’s life easier; it creates many opportunities that would otherwise be impossible. Here are some examples.

Making The Shift From Transactional To Relational Experiences (Part 3)

24-Apr-2019 | Jacob Vaidyan | Customer Loyalty

To succeed in the experience economy, shifting your customer experiences from transactional to relational is critical. Here's how to do it.

Christmas nutcracker soldiers on a mantle

Reindeers, Elves, And Machine Learning

24-Dec-2018 | Nicholas Nicoloudis | Customer Loyalty

There’s a lot we can learn from Santa: he always knows exactly what gifts will satisfy each one of his millions of young customers. And now, retailers can too.

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