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Women shop together online

Three Ways Analytics Can Drive Better Customer Experiences

30-May-2019 | Scott Mackenzie | Customer Intelligence

In the experience economy, customer value a positive experience above all. Here are three key areas where data can be used to improve the customer experience.

pension, finance, customer, PEPP

Pension Companies And Customers Are A Million Miles Apart

13-Dec-2018 | Marleen Verhaag | Customer Intelligence

Customer engagement and innovative technology can close customers' interest gap in pensions products.

sales, analytics, predictive lead scoring, algorithms, artificial intelligence, marketing, lead generation

Selling Smarter With Predictive Lead Scoring Algorithms

4-Jun-2018 | Priya Sareen | Customer Intelligence

Forward-thinking companies are using the growth of data analytics and artificial intelligence to pinpoint the most viable sales leads and generate remarkable results.

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