Customer Centricity

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Personalization Is No Longer An Option But A Necessity For The Chemicals Industry

20-May-2020 | Pedro Ahlers | Customer Centricity

Today's B2B buyer is nothing like yesterday's, so why are your processes still stuck in the past?

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How Small And Midsize Businesses Create Customer-Centricity In Times Of Crisis

20-May-2020 | Paulo Almeida | Customer Centricity

Humanizing your interactions with customers will earn their trust during and after a crisis.

Supply manager taking stock

Supply Chain Resiliency: A Model To Survive And Thrive For Midsize Businesses

29-Apr-2020 | Richard Howells | Customer Centricity

COVID-19 underscores a call for the supply chain to do things better today, tomorrow, and for the eventual recovery ahead.

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