Customer Analytics

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Leveraging Big Data To Create Big Deal Experiences

18-Mar-2020 | Kurt Ramcharan | Customer Analytics

Retailers who balance transparency and consumer trust while leveraging Big Data to improve customer experiences will score the biggest wins in their markets.

How Effectively Are You Serving Your Audience Of One?

2-Oct-2019 | Andreas Pfingsten | Customer Analytics

The ever-growing number of content choices means understanding your audience at a segment of one is a critical factor in building trusted relationships.

The CEO's Guide To CX: Six Practical Tips For Getting Started

2-Oct-2019 | Stephanie Thum, CCXP | Customer Analytics

You don't necessarily have to be an expert to get going with CX practices. Here are some tips on how to start and what to plan for.

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