Content Distribution


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Marketer stands and leans on wall while reviewing the asset library on his mobile device

Why Digital Asset Management Is Fundamental To Brand Experience

11-May-2020 | Bil Khan | Content Distribution

DAM is the “holy grail” of enterprise content management that enables consistent brand experience for customers.

Digitalist Flash Briefing: Cognitive Technologies Help Media Companies Build Consumer Loyalty

26-Jul-2018 | Bonnie D. Graham | Content Distribution

Today's briefing looks at how media companies are changing their business models to engage directly with consumers by adapting to a mass-marketing experience.

Cognitive Technologies Help Media Companies Build Consumer Loyalty

21-May-2018 | Catherine Lynch | Content Distribution

In the past, media companies were not in direct contact with consumers and interacted in a mass marketing fashion. Now the business model is changing to direct to consumer, and media companies need to adapt to survive and thrive.

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Monetizing And Optimizing Content Distribution With Machine Learning And Blockchain
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