Consumer Data

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IT specialist test user interface of mobile app

How To Build Trust Through Personalization

1-Oct-2019 | Mala Anand | Consumer Data

Companies that have found the right balance between personalization and privacy are those that have a single-minded focus on their customer.

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Digitalist Flash Briefing: Retail’s Next Generation Of Customer Experiences Is A Data-Driven Affair

12-Feb-2019 | Bonnie D. Graham | Consumer Data

Data is helping retailers deliver customer experiences that can build a sustainable bottom line.

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The Economy Is Shifting: Prepare To Run Lean To Compete In The Consumer Products And Retail Industry

20-Dec-2018 | Matt Wilkinson | Consumer Data

Retailers need to offer customers more than just slashed prices to meet their business bottom line.

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