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Foster A Data Strategy Around Literacy And Culture To Create New Business Value

11-Jul-2019 | Dion Hinchcliffe | Business Strategy

A data strategy is as much about people as it is about technology.

Marketers examine operational and experiential data to refine customer experiences

Business Strategy Model For Experience Management

9-Jul-2019 | Sourajit Ghosh | Business Strategy

Mapping your business' net present value and customer lifetime value points the best way forward in your growth strategy.

Happy couple shopping together in the city

Data Strategy And That First Date With Your Data

27-Jun-2019 | Kirk Borne | Business Strategy

Here's why you need a long-term strategic commitment to harnessing the full potential of your organization’s data-dependent and data-related capabilities.

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