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The Difference Between Advocates And Influencers (And Why You Need Both)

22-Mar-2017 | Tiffany Rowe | Brand Advocates

Both advocates and influencers are integral to a successful marketing campaign. Here are the subtle details of each role and why you need to attract both.

Bridging The Gap: How To Turn Potential Customers Into Brand Advocates

13-Mar-2017 | Michele Hackshall | Brand Advocates

Don't overlook what happens after your customers purchase. Here are four ways to bridge the gaps between stages of the customer journey.

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