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Digitalist Flash Briefing: Marketing In The Experience Economy

23-Apr-2019 | Bonnie D. Graham

Customer feedback is a powerful marketing tool, especially as experience becomes a more important part of the decision-making process for customers.

Who's Minding Your Experience Gap?

22-Apr-2019 | Eric Stine

Companies that understand the what and the why in the context of the how are uniquely positioned to turn lagging indicators into leading indicators.

Customer Success Stories: What They’re All About

22-Apr-2019 | Ben Price

The hero's journey: Here are three elements that IT vendors can use to create customer success stories.

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