Media


Top Stories


flash feature image

Digitalist Flash Briefing: Cognitive Technologies Help Media Companies Build Consumer Loyalty

26-Jul-2018 | Bonnie D. Graham

Today's briefing looks at how media companies are changing their business models to engage directly with consumers by adapting to a mass-marketing experience.

Cognitive Technologies Help Media Companies Build Consumer Loyalty

21-May-2018 | Catherine Lynch

In the past, media companies were not in direct contact with consumers and interacted in a mass marketing fashion. Now the business model is changing to direct to consumer, and media companies need to adapt to survive and thrive.

Zoe Saldana: A Mission For Diversity In Hollywood

1-May-2018 | Jane Lu

Latina actress and producer Zoe Saldana shares her experience working to promote more diverse heroes in Hollywood. Michelle King, a leader in UN women’s gender innovation work, spoke with Saldana about the importance of diversity in mainstream media.

Latest Stories

Monetizing And Optimizing Content Distribution With Machine Learning And Blockchain
Learn More

media, digital media, direct to consumer, marketing, bimodal IT Media Firms And The Direct-To-Consumer Business Model: Why Your IT Architecture May Need A Rethink
Learn More

video streaming, OTT, marketing OTT And Streaming: A Far More Agile Approach To Media Distribution
Learn More

Digital Economy, Industries, Blockchain, Media, SAP Leonardo, digital transformation, ENR, energy, natural resources Digital Alchemy In Industries
Learn More

digital rights, royalties, DRM, blockchain Using Blockchain For Media Rights Management And Ad Revenues
Learn More

media, AI Machine Learning And AI In The Media Industry
Learn More

Making The World A Better Place Through Procurement
Learn More

How Blockchain’s ‘Web of Value’ Could Oust The New Big Media
Learn More

Load more stories
← Older posts