The following sources are cited in SAP Digital Futures Issue 28: Diving Deep Into Digital Experiences

Google Cardboard VR goggles cost US$8.
“V2 Cardboard,” I AM CARDBOARD, retrieved on August 29, 2017,

By 2019, immersive solutions will be adopted in 20% of large businesses.
Amy Forni, “Transform Business Outcomes with Immersive Technology,” Gartner, May 5, 2017, retrieved August 30, 2017,

By 2025, The market for immersive hardware and software technology could be $182 billion.
Gary Arlen, “Virtual Reality’s $182 Billion Future,” Multichannel News, January 15, 2016,

In 2017, Lowe’s launched Holoroom How To VR DIY clinics.
“Lowe’s Canada Introduces Next-Generation VR Experience, Holoroom How To, Providing On-Demand DIY Clinics for Home Improvement Learning,” MarketWatch, April 3, 2017,