Innovation: A Skydiving Experience For Organizations

Bhavya Kamaraj

I finally experienced my first tandem skydive, after overcoming procrastination based on fear of the unknown and of failure.

Indeed, the experience was out of this world. What made it life-changing for me was not just the freefall and the flying, but the entire process—from wanting to sky-dive, making up my mind, going through a nightmare the day before, wondering “what if I don’t make it?” and finally, the best 7-minute experience I’ve ever given myself.

Now, when I sit back and think about the entire process, I see a similarity in the sentiments that organizations go through during various phases of their innovation journey.

Skydiving is a popular bucket-list item, but only about 14% have the courage to do it. (Statista)

Innovation is one of the most important, and most overused, terms used in today’s tech world. Everyone is talking about innovation, and every CEO understands that innovation is key to growth, but only 42% of the businesses have begun their business transformation (Gartner).

Any first-time skydiver would prefer to use the safest and the most reputable skydiving center. Still, the complicated gadgets, safety videos and instructions, landing tutorials, etc., can overwhelm you and make you wonder, “What if I still don’t make it?” This preparation is the most important and longest phase of the process.

Likewise, organizations are keen to partner with the most reputable and skilled technology leaders and trusted digital innovation partners to help them innovate as they grow their businesses and reduce operating costs. The numerous technology applications available, the niche startups, and the infinite use cases can make it overwhelming for organizations to define a structured path. Therefore, the role of a digital transformation partner can help companies discover the value of the innovation journey.

The one-minute freefall is directionless, but the 5-minute flying should be strategic, well-planned, and timely.

The initial phase of the journey may seem chaotic and ambiguous, with discovery workshops, collaborative thinking, and brainstorming. However, the strategic partner is key to define the project and create structure by identifying and recommending solutions to business problems, building a roadmap for execution, realizing the business value throughout the journey, and ensuring alignment with the company’s strategic priorities.

That one picture of your skydive inspires several others to take the plunge.

Innovative companies gain the first-mover advantage and can become industry leaders that inspire early adopters to follow their path to innovation.

The most significant factor of this experience is to trust your tandem coach (many of whom do about 6-7 dives daily). A tandem coach is a stranger who builds confidence and trust.

Learn more about how you can power your digital transformation journey through latest technologies.


Bhavya Kamaraj

About Bhavya Kamaraj

Bhavya Kamaraj is an Industry Value Advisor for SAP ANZ. She has over 6.5 years of work experience in Financial Services - as a Developer, Techno-Functional Banking Consultant and Industry Value Advisor. During this tenure in the Industry, she have gained rich experience in SAP Development, SAP Consulting, Management Consulting, Value Advisory, Enterprise Architecture, Design Thinking and Business Development.