Digital Customer Loyalty


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a shopper sees a new ad with her mobile device

Instagram Phenomenon In Digital Marketing

6-Jun-2019 | Melissa Burns

Social media has changed the way businesses communicate with customers, and Instagram is the one platform you can't afford to ignore.

healthcare, wearable device, smartwatch, patient monitoring

Current And Future Role Of Wearables In Healthcare

4-Jun-2019 | Melissa Burns

Smartwatches and similar wearable devices are poised to transform how doctors diagnose, monitor, and treat patient diseases.

Women shop together online

Three Ways Analytics Can Drive Better Customer Experiences

30-May-2019 | Scott Mackenzie and Sumita Jayaraman

In the experience economy, customer value a positive experience above all. Here are three key areas where data can be used to improve the customer experience.

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