Customer Experience


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Engineer analyzing data on her mobile device in a lab

The 20-Year-Old Web Shop: Standard Solution, Please

4-Dec-2019 | Pedro Ahlers

Chemical companies still maintaining decades-old webshops must rethink their B2b e-commerce with today's customer in mind.

Inside a heavy manufacturing environment a factory engineer designs a 3D engine model on her desktop while her colleague talks with her while using his digital device

Midsize Discrete Manufacturers Raise The Stakes On Industry Evolution

26-Nov-2019 | Judy Cubiss

Customers are challenging discrete manufacturers – of all sizes – to extend the value their products and services bring.

Two women purchase a cake from a bakery

From Business Model Innovation To Business Model Evolution

25-Nov-2019 | Eamon Fenwick

Customers value convenience, security, choice, and peace of mind over specific features – more succinctly, we value the outcome and the experience it offers.

Latest Stories | Customer Engagement

Sales manager speaks with a customer How To Be A Good Sales Ops Person
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Man reviews orders that he received with packages next to him The Digital Customer Experience And The Customer Journey: Ho
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Latest Stories | Digital Customer Loyalty

Man reviews orders that he received with packages next to him The Digital Customer Experience And The Customer Journey: Ho
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Fans in Stadium Cheering Delighting The Fans: Some Thoughts For Sports Industry Execu
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Cheering crowd in stadium Growing The Fan Base: Some Thoughts For Sports Industry Exec
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Latest Stories | Omnichannel Transformation

Man reviews orders that he received with packages next to him The Digital Customer Experience And The Customer Journey: Ho
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Friends watching sports on television Identifying And Understanding The Fan Base: Some Thoughts Fo
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The CPaaS Revolution: What You Need To Know
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Latest Stories | Social Selling

Designer creates a new adaptive design for a formal dress NYFW: Where Fashion And Technology Meet
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Hiker in mid-air jump over mountain creek Fail Fast, Fail Often, And Fail Forward In Digital Selling
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Customer reads his Linked InMail messages on a mobile device Digital Selling Hacks And Hustles For Closing Your Next Deal
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