Sam Masri

Sam Masri

About Sam Masri

Sam Masri is the Chief Operating Officer for SAP in Canada. He leads SAP Canada's strategy, operations, and innovation teams including solution, value and industry advisory, with the core mandate of helping SAP customers leverage digital innovations to become intelligent enterprises.

Intelligent Enterprises Will Win In The New Experience Economy

12-Feb-2019 | Sam Masri

The newfound power in the hands of the consumer is forcing a shift from a supply-driven to a demand-driven economy, meaning companies not only have to create better goods and services but also focus o