Rainer Zinow


Rainer Zinow

About Rainer Zinow

Rainer Zinow is the SVP of SAP Business ByDesign, responsible for the solution strategy and partner engagement. Prior to this role, he was responsible as development lead for User Interface, Analytical content and Knowledge Management of native HANA applications.

Growing Candle-Making Business Turns Customization Into A Profitable Advantage

17-Sep-2018 | Rainer Zinow

Most growing companies are getting the message that they cannot rely on islands of information locked in spreadsheets, databases, simple financial applications, and e-mails. Because a traditional syst

ERP, spreadsheet, digital finance

ERP Vs. Spreadsheets: A Debate Of Business Strategy, Not Technology

2-May-2018 | Rainer Zinow

With all the chatter surrounding emerging technology – such as artificial intelligence, conversational chatbots, and machine learning – small and midsize businesses are feeling more confident abou