Priya Sareen


About Priya Sareen

Part of the Digital Transformation Office at SAP, Priya Sareen is responsible for creating thought leadership and value content for the front office of an organization, catering to the needs of the Customer. Her area of expertise is Customer Engagement and Commerce (Sales and Commerce LoBs)

sales, analytics, predictive lead scoring, algorithms, artificial intelligence, marketing, lead generation

Selling Smarter With Predictive Lead Scoring Algorithms

4-Jun-2018 | Priya Sareen

Sales and selling skills have been favored subjects for numerous books. But the last few years have seen the emergence of a new weapon in the seller's armory – predictive lead scoring. As describ