Nic Smith

Nic Smith

About Nic Smith

Nic leads the global product marketing organization for BI and cloud analytics at SAP. A data driven marketing leader, his experience in enterprise and business consumer marketing strategies supports customer innovation and consistently drives growth targets. Nic brings a unique blend of experience in product marketing, storytelling and narrative, field marketing, product management, digital marketing, and customer experience. Nic has a proven record of leading highly effective teams and initiatives that excite and engage audiences. Connect on LinkedIn and on twitter at @nicfish

Top 10 Trends For Analytics In 2018

3-Jan-2018 | Nic Smith

[no_syndicate_info][/no_syndicate_info] 'Tis the season for technology predictions! Without further ado, here are my top 10 trends for analytics in 2018: 1. Data gravity will accelerate to the clo

SMB, small business, midsize business, analytics

Small And Midsize Companies Find Their Edge With Advanced Analytics

19-Sep-2017 | Nic Smith

Part 1 of “Analytics Connection for SMBs” series Small and midsize companies are constantly under pressure to differentiate themselves in a highly disruptive environment. Every rival – from

Bringing Analytics To Data In The Decision Economy

27-Feb-2017 | Nic Smith

In today’s digital economy, the way organizations make decisions is changing dramatically. You may have heard predictions such as, “By 2020 the growth in cloud data traffic will increase by 3.7x

christmas gift of data analytics

‘Tis The Season To Invest In Analytics

6-Dec-2016 | Nic Smith

Are you making the most out of your data investment and setting yourself and your organization up for future success? Don’t wait for the big IT guy in a red suit to bring you a data present: Invest