Melissa Burns

Melissa Burns

About Melissa Burns

Melissa Burns is an entrepreneur and independent journalist. She spends her time writing articles, overviews, and analyses about entrepreneurship, startups, business innovations, and technology. Follow her at @melissaaburns.

Technicians using computer in server room

Five Ways To Protect Your Business From Cybercrime

16-Oct-2019 | Melissa Burns

These days, businesses have less reason to fear burglars and thugs than anonymous cybercriminals. While thieves can steal merchandise or damage property, cybercriminals are much more insidious, and th

Worried businesswoman considers bankruptcy risks for her small business

Cyber Security: Keeping Your Data And Online Possessions Safe

12-Sep-2019 | Melissa Burns

The year is 2019. The news keeps screaming about data breaches of staggering magnitude happening every few days, putting hundreds of millions of people at risk. With our dependence on digital technolo

Computer programmers working on new code

AI-Powered Security: Gaps That Enterprises Need To Consider

21-Aug-2019 | Melissa Burns

While artificial intelligence and machine learning are the technologies that have an enormous potential to solve various cybersecurity problems, several flaws are becoming more notable as these techno

Entrepreneurs working in creative office space

Why Vulnerability In IT Infrastructure Is A Force Majeure In The Digital World

14-Aug-2019 | Melissa Burns

You might run a midsize business or even a multinational corporation with a completely automated infrastructure; no matter your company size, cybersecurity has become a significant concern for everyon

Coupld shops on an ecommerce site powered by artificial intelligence

How AI Is Determining The Future of SEO

9-Jul-2019 | Melissa Burns

For the last few years, artificial intelligence (AI) and machine learning have been the most important trends in… well, many areas, from scientific research and healthcare to art and manufacturing.

business manager reviews email on a laptop at home

Digital Transformation Challenges For Small And Midsize Businesses

25-Jun-2019 | Melissa Burns

Digital technology is changing everything we know at such a fast pace, and companies are trying to adapt as quickly as possible to take advantage of the numerous benefits it promises. Their competitio

a shopper sees a new ad with her mobile device

Instagram Phenomenon In Digital Marketing

6-Jun-2019 | Melissa Burns

Social media has changed the way we communicate with each other, including how businesses communicate with their target audience. The popularity of these platforms has rapidly made social media, in ge

healthcare, wearable device, smartwatch, patient monitoring

Current And Future Role Of Wearables In Healthcare

4-Jun-2019 | Melissa Burns

When you think about the role of technology in healthcare, the first things that probably come to mind are new treatment methods, fancy diagnostic equipment, and so on. However, we are likely standing

retail, brick and mortar, retail innovation, customer service, IoT, smart store

The Future Of Retail: How IoT Will Power Smart Stores

1-May-2019 | Melissa Burns

The Internet of Things (IoT) is one of today's hottest technologies. It’s completely transforming our private and professional lives, from basic daily household chores to our security and wealth, wi

The Illusion Of Agility: Are You Really In Control Of Your Technology Stack?

16-Apr-2019 | Melissa Burns

Today’s businesses often champion “agility” as an ideal to aspire to: the extent to which your team is flexible, adaptable, and has become a go-to benchmark of your company’s well-being. Meanw