18-Mar-2020 | Melissa Burns
The jewelry business is one of the most conservative industries out there. These companies are proud of their heritage and have always been eager to highlight that they are unique – that while the r
29-Jan-2020 | Melissa Burns
An average user spends 2 hours and 16 minutes each day on social media platforms, and this time has been steadily growing for years. In other words, almost half of the world’s population spends a si
23-Jan-2020 | Melissa Burns
It’s an exciting time in the transportation industry. As an industry where efficiency is everything, it’s no newcomer to disruptive innovations. Although it’s already come a long way, emerging t
14-Jan-2020 | Melissa Burns
At a glance, it may seem that the automotive industry is going strong and has nothing to worry about. In the United States, it serves as the most significant component of retail sales (about 20% of th
6-Jan-2020 | Melissa Burns
If your business is not present and active on social media, it may just as well not exist at all. In 2019, it is a fact of life, whether you like it or not. However, just being present – or even bei
30-Dec-2019 | Melissa Burns
You cannot have a successful business without marketing, including in the hotel business. Fortunately, there have never been more opportunities to use marketing to build and grow your hotel business.
26-Dec-2019 | Melissa Burns
Every time we start using a new marketing automation tool, it is natural to be very hopeful about it. However, we tend to forget that these tools are not a panacea that will magically improve ROI, inc
16-Dec-2019 | Melissa Burns
According to a study by Xerox, 46% of respondents say their time is wasted by paper-intensive workflows. Despite that fact, almost 50% of businesses have only just begun or are still considering imple
5-Dec-2019 | Melissa Burns
Reputation has always been one of the primary assets for any business – if the word gets out that you cannot be trusted, individuals and other companies will be wary of dealing with you. If you are
4-Dec-2019 | Melissa Burns
Cryptocurrency has been the talk of the town for the last few years. But the majority of people still look at the topic with caution and have a somewhat tentative understanding of what they are. They
