Malcolm Hamilton


Malcolm Hamilton

About Malcolm Hamilton

Malcolm Hamilton is Director of Global Strategic Initiatives for Global Indirect Channel Marketing (GIC) team at SAP. He has a proven track record of building and executing leading edge Channel Marketing & Sales & enablement programs. During a career that spans close to two decades, Malcolm is widely regarded as an IT industry thought leader and innovator with international experience in working with channel partners.

digital marketing

Make No Mistake – Social Media is Massively Affecting The Sales Process (And Here’s Why)

18-Oct-2016 | Malcolm Hamilton

These days, if your business strategy isn’t aligned with your social media plan, you are needlessly making both your sales and marketing teams work overtime. This can end up costing your company