John Robinson


John Robinson

About John Robinson

John Robinson is currently responsible for development of the Industry 4.0 go-to-market strategy for the northern region of Europe, Middle East, and Africa at SAP. Prior to joining SAP in June 2019, John’s career included senior roles at EY, Atos and Schneider Electric. His client experience includes most of the world’s largest manufacturers across all sectors and provides him with a unique insight into the challenges of digital transformation in manufacturing.

cars are manufactured on an assembly line in an automaker's factory

Henry Ford, Industry 4.0, And A Recovery For Manufacturing

23-Apr-2020 | John Robinson

There is a quote attributed to Henry Ford that I think holds the key to the future success of manufacturing. It may even change our thinking during the current crisis and provide the basis for success

Machinist works with plant equipment on the production floor

What Is The Future For Industry In The Post COVID-19 Paradigm?

2-Apr-2020 | John Robinson

It is April 2, 2020, and the world is gripped by the COVID-19 pandemic. The global supply chain is experiencing a level of disruption that has never been seen before. Some manufacturers have ceased pr