Jim Cook

Jim Cook

About Jim Cook

Jim Cook is the Vice President and Industries and Digital Leader (South East Asia) at SAP. With over 20 years’ experience of IT and business consulting, he has held various roles such as solution architect, project and program management, business development and manager of an SAP partner organisation. Jim is passionate about transformation within consumer driven organizations and is particularly interested in customer engagement solutions and the value that can be achieved from end-to-end SAP solution deployments.


Secure The Market Leadership Position: Create The Direct Consumer Experience

24-May-2017 | Jim Cook

In my last blog, Consumer-Driven Digital Enterprise: The Digital Future of Consumer Products, I highlighted the need for consumer product companies to create direct consumer experiences. This is per

Consumer-Driven Digital Enterprise: The Digital Future Of Consumer Products

22-Mar-2017 | Jim Cook

Across industries, there's a lot of talk about how digital is rewriting the rules of engagement. We are shown examples of how digital disruption is impacting almost every aspect of businesses – f