Dan Stevens

Game Theory: The Nobel Prize-Winning Idea That’s Changing Marketing (And What To Do With It)

18-Aug-2017 | Dan Stevens

It’s not immediately obvious what three people sitting around a card table have to do with getting a better understanding of how effective your marketing tactics are. Or how it can help you speak to

digital disruption

3 Ways To Disrupt Your Own Business (And How To Spot The Opportunities It Presents)

20-Mar-2017 | Dan Stevens

The opportunities afforded by disrupting business as usual can be immense. But it’s not always easy to spot them. At SAP Hybris Live, we found out how businesses with an eye on the future are using