Brian McPhail


Brian McPhail

About Brian McPhail

Brian McPhail is SMB Strategic Sales and Alliances Lead, North America. Brian has an expertise in Business & Corporate Development, Market Strategy, P&L, IP & Technology Licensing, Platform & Network Competition, Chains, Channels, Ecosystems, Delivery Systems, Valuation, and Deals.

Small Business Makes ERP-POS Connection To Lower Customer Experience Handicap

10-Oct-2018 | Brian McPhail

For many small and midsize businesses, maintaining a winning edge over the competition is like playing golf. Like a golf score, no business is ever satisfied with its customer experience, especially w