Customer acquisition is important, but don't forget to keep your existing customers happy too. Here's how to focus on customer retention.
Surprisingly, many retail business owners still don’t view someone online as a “real customer.” But the stats tell the true story.
The vision for wearables is bold and mind-boggling. And the potential is strong for happier, healthier lives, and more successful organizations.
Because consumers’ shopping behavior is so varied, omnichannel is currently the top priority for consumer goods manufacturers and retailers.
Not so long ago, stores didn’t have a clue what people were buying online. But, that's all starting to change as personalization emerges.
March Madness isn’t popular because of one team, or one player, but two main themes that retailers need to embrace.
Want to drive better conversions? Here are some creative, yet straightforward, ideas to implement targeted advertising from four loved stores.
With 315 billion global smartphone users and a reported 32 percent who are using digital wallets, why not join the crowd and use the Starbucks payment app?
Creating an omnichannel contact center experience can give consumers a single view of a brand across physical and online channels.
With the rise wearable fitness trackers, gyms are leveraging consumers’ willingness to share data with their data and incorporating it into the experience.