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Defining Advertising Success In The Digital World

20-Mar-2017 | Michael Brenner | digital media

Digital media and a changing consumer landscape are changing the playing field when it comes to measuring advertising success. Here are some tips to help.

Post-Truth: Rebuilding The Media Industry In 2017

13-Mar-2017 | Michael Brenner | digital media

Nobody trusts the media, and the media only has itself to blame. Here's how we can begin to rebuild trust.

media, data, news reporting, journalism

Where Big Data Fits Into 24-Hour News

27-Feb-2017 | Michael Brenner | digital media

Data-driven journalism assumes is that the real story is already there; it is present in the raw data and self-evident.

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