digital commerce

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Take Back Your Customers With IoT Initiatives

19-Mar-2018 | Joerg Koesters | digital commerce

The simplest explanation of the future of retail is that IoT will become a critical enabler of the shopping experience. Here's what does connected customers expect, and what they can provide to the industry.

How To Build Better Customer Loyalty With Authenticity

16-Mar-2018 | Derek Klobucher | digital commerce

Retail loyalty programs can be great for fostering repeat business, but success depends on aligning the benefits of both your brand and your customers. And your message must be authentic, so it will resonate on social channels, where most shoppers make up their minds.

From Consumer Products To Consumer Outcomes

16-Mar-2018 | E.J. Kenney | digital commerce

Digital business is a new frontier of growth and development. Leading companies leverage new opportunities by delivering outcomes in moments of need.

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