customer centricity

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What B2B Marketers Can Learn From Netflix [INFOGRAPHIC}

19-May-2017 | Featured Author | customer centricity

Netflix has changed the digital content game. Here are some lessons B2B marketers can learn from the streaming media company.

It’s Time For Marketing That Matters

9-May-2017 | Michael Brenner | customer centricity

Here are four steps marketing leaders can take right now to drive the change they need for their company, their career, and their customers.

Digital Transformation Works — So Why Are Companies Struggling To Transform?

5-May-2017 | Michael Brenner | customer centricity

Successful digital transformation requires a customer-focused approach, a streamlined digital technology framework and a supportive team.

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