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Using Multiple Online Stores To Improve E-Commerce Sales

27-Sep-2017 | Aaron Solomon | brand marketing

Using multiple online stores not only helps you reach out to new market segments, it can also improve how well you interact with your customer base. Here's how.

customer engagement, customer service, castle

Game Of Thrones Reveals Five Ways To Build And Protect Your Brand

15-Sep-2017 | Lisa James | brand marketing

Five branding and customer engagement lessons from Game of Thrones.

Keeping The Customer Romance Alive Protects Your Business From Extinction

3-Aug-2017 | Rita Marini | brand marketing

Customers are more fickle than ever, but there are key things brands can do to keep buyers from breaking up with them.

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