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Primed: Prompting Customers to Buy

10-May-2017 | Volker Hildebrand, Sam Yen, and Fawn Fitter

When it comes to buying things—even big-ticket items—the way we make decisions makes no sense. One person makes an impulsive offer on a house because of the way the light comes in through the kitc

Empathy: The Killer App for Artificial Intelligence

16-Jan-2017 | Markus Noga, Chandran Saravana, and Stephanie Overby

When psychologist Dr. Paul Ekman visited the Fore tribe in the highlands of Papua New Guinea in 1967, he probably didn’t imagine that his work would become the foundation for some of the latest deve

Latest Research | Future of Work

Featured Video Play Icon Taking Learning Back to School
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A Boy Looking at a Toy Dinosaur with a Magnifying Glass How to Avoid the Most Dangerous Barrier to Good Decision Mak
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An AI Shares My Office
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Latest Research | Digital Economy

Why Machine Learning and Why Now?
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Heroes in the Race to Save Antibiotics
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Data Lakes: Deep Insights
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Latest Research | Digital Supply Networks

emotionally aware computing How Emotionally Aware Computing Can Bring Happiness to Your
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Rewiring Hope
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Live Business: Creating Digital Supply Networks
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Latest Research | Internet of Things

The Strategic Attributes of Algorithms
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Live Business: The Importance of the Internet of Things
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