This Week in Mobile News
Apple reportedly tests out larger screen sizes for their phones and tablets. Meanwhile, many business analysts have deemed Microsoft’s Surface project a failure. We take a look at the reasons why. Plus: the latest in mobile research.
News and Insights
Apple Tests Larger Screens for iPhones, iPads – Wall Street Journal
According to tests with suppliers, Apple is reportedly exploring different screen sizes for devices.
Why the Surface RT Failed and the iPad Did Not – The New York Times
Why is one device succeeding while the other fails? Impatience.
The Difference in Marketing Mcommerce to Men and Women – Mobile Commerce Daily
Retailers can break down mobile efforts by gender to get a better understanding of how consumers use devices.
Transitioning To a Mobile Centric World – Bill Gurley, Above the Crowd
Here are some key considerations as you look to map the mobile application transition for your own company.
Speed is usually linear with a customers’ experience of the “goodness” of a product.
Stay ahead of the technological curve and talking to real people—your consumers—can help drive innovation.
Today, people are using their iPads and mobile phones as the first screen.
There’s way too much industry and IT focus today on managing mobile rather than exploiting mobile for business value.
Some analysts question whether such wearable technology will gain popularity among consumers.
Do You Have A Mobile First Strategy? You Should! – Daniel Burrus via LinkedIn
Make no mistake: It’s a hard trend that tablets and smart phones are becoming people’s main personal computer.
Samsung Being Eaten To Death By Android Wannabes – ReadWrite
Samsung’s biggest challenge may be to figure out how to fight no-name Android vendors in emerging markets.