Mobile has finally moved out of its adolescence. It’s become more sophisticated — and so should your marketing approach.
Instead of focusing on tactics, it’s time to take a step back and look at the bigger picture. One that takes user needs, business goals and mobile opportunities into account.
With this infographic, you’ll discover:
- What CTOs think about enterprise mobility
- Where organizations get tripped up
- What a clearly defined strategy should address
- The ROI of smartly investing in mobile
Want deeper insight on Mobile Strategy? Read the Mobile Strategy Playbook.