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Top Stories

Cultivating Your Fans: Big Data Finds Its Way Into Sports Marketing

2-Oct-2015 | Daniel Newman | Sports and Entertainment

The days of in-your-face, disruptive marketing are over. Today, it’s difficult to get your audience to respond to promotional messages without first building and nurturing relationships with them. T

High-Tech ERP Helps EvoShield Protect Athletes and Grow Business

28-Sep-2015 | David Trites | Sports and Entertainment

Playing sports is great in many ways. Besides the obvious health and fitness benefits, sports can sharpen minds, improve communication and teamwork skills, boost confidence, teach values like determin

5 Reasons Why This Is The Year Of The All-Green Super Bowl

17-Sep-2015 | Jim Fields | Sports and Entertainment

As a native New Yorker and long-suffering Jets fan now living in the Philly suburbs, I’ve also become an Eagles fan. I think it’s OK to simultaneously root for two different teams as long as one i

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