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media, marketing, advertising, customer engagement, digital content

The Death Of The Water Cooler Moment: Advertising In The On-Demand Landscape

20-Feb-2017 | Michael Brenner | Media

How do you reach customers now that we're all watching different things, on different screens, at different times?

Unified Insight: Achieving Audience Cohesion Through Data

13-Feb-2017 | Michael Brenner

To bring our audiences together into a cohesive whole, we need data, and the ability to use that data. But what data do we need? And how can we apply it?

The Critical Moment: Gaining And Holding Customer Attention In A Fast-Paced Media Market

6-Feb-2017 | Michael Brenner

In today’s media market, where the customer calls the shots, it is only the smart who can survive.

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media, marketing, advertising, customer engagement, digital content The Death Of The Water Cooler Moment: Advertising In The On-Demand Landscape
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Unified Insight: Achieving Audience Cohesion Through Data
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