Michael Brenner

About Michael Brenner

Michael Brenner is a globally-recognized keynote speaker, author of  The Content Formula and the CEO of Marketing Insider GroupHe has worked in leadership positions in sales and marketing for global brands like SAP and Nielsen, as well as for thriving startups. Today, Michael shares his passion on leadership and marketing strategies that deliver customer value and business impact. He is recognized by the Huffington Post as a Top Business Keynote Speaker and   a top  CMO influencer by Forbes.

How To Achieve Personalization With Marketing Automation

24-May-2017 | Michael Brenner

What do you think of when you hear “marketing automation?” For many of us, the word “automation” conjures images of cold industrial practices, long rows of robot machinery on the production li

What Is Thought Leadership And Why Do You Need It?

23-May-2017 | Michael Brenner

What is thought leadership, and why do you need it? These are questions I am asked all the time. Executives want to know how to build it. Marketers want to know how to deploy it. Sales people want

How To Get Happy Customers And Higher Profits With Marketing Automation

18-May-2017 | Michael Brenner

Profits are like water. We need them to survive in business. We interact with customers, we sell products, we build a whole lifetime value with our consumers. And then those profits come pouring in li

Social Media Engagement: 2017’s Surprising Best And Worst Performers

17-May-2017 | Michael Brenner

Spoiler alert: Facebook is not the most engaging social media channel! Despite its sheer numbers of active users and maturity, this social media network may no longer be the top platform to focus on f

5 Examples Of Brilliant Brand Communities That Are Shaping The Online World

12-May-2017 | Michael Brenner

The genius of branded communities – when done well – is that they create a participatory experience for the customer. Instead of projecting need for your product/service and value-driven content o

It’s Time For Marketing That Matters

9-May-2017 | Michael Brenner

We live in a time of tremendous innovation, massive disruption, and constant change. Our customers are rewriting the rules on how they engage with brands, media, content, and each other. As marketers,

Digital Transformation Works — So Why Are Companies Struggling To Transform?

5-May-2017 | Michael Brenner

Digital transformation isn’t an overnight process; it takes time and commitment. To be successful, your company needs to be customer-centric, have the right team, and develop a digital framework.

2017 Is Officially The Year Of The Podcast – Should You Start Talking?

3-May-2017 | Michael Brenner

Listen. Well, that’s what your target market may be doing right now—listening to an interesting podcast on their smartphone or tablet. Podcasting is still a small piece of the content marketing

Follow My Exciting Insurance Blog: How To Make Any Industry Riveting

28-Apr-2017 | Michael Brenner

Compelling content sells. That’s great for those marketing for the so-called sexy industries like food, travel and leisure, and skydiving. For insurance brokerages, accounting firms, and plumbing r

The Future Of Content Marketing – 3 Predictions You Need To Know

20-Apr-2017 | Michael Brenner

Just when you believe you’ve caught up with all the greatest techniques and tools, you look up from all your hard work – the riveting video campaigns, your exciting new influencer partnership, he