Michael Brenner

About Michael Brenner

Michael Brenner is a globally-recognized keynote speaker, author of  The Content Formula and the CEO of Marketing Insider GroupHe has worked in leadership positions in sales and marketing for global brands like SAP and Nielsen, as well as for thriving startups. Today, Michael shares his passion on leadership and marketing strategies that deliver customer value and business impact. He is recognized by the Huffington Post as a Top Business Keynote Speaker and   a top  CMO influencer by Forbes.

The Crack In Influencer Marketing You Need To Know About

24-Mar-2017 | Michael Brenner

In a world where Instagram posters are cultural icons and more kids are watching YouTube videos than cable TV, the influencers – the individuals who have won over legions of fans through their blogs

Tell A Story With Your Content Like Ridley Scott: 6 Tips

23-Mar-2017 | Michael Brenner

What is more motivating – reason or emotion? Marketing pro Bill McKendry answers this question perfectly with a quote from Antoine de Saint-Exupery: “If you want to build a ship, don’t drum up

Likability Matters: 4 Ways To Make People Like Your Brand

22-Mar-2017 | Michael Brenner

You know “that guy?” The one that everyone likes? He’s always fun to be around, but never pushy. He’s calm, cool, and collected when everyone else is stressed—sort of like he knows a secr

Make Your Content Marketing Influential By Understanding Influencers

21-Mar-2017 | Michael Brenner

On top of influencer marketing ROI, there is another benefit: Insights. Influencers offer gallons of fuel to keep your marketing fire burning, in the form of invaluable insights and knowledge about

Defining Advertising Success In The Digital World

20-Mar-2017 | Michael Brenner

Defining success in advertising used to be relatively simple: An ad was constructed as cost-effectively as possible and then deployed in the right channel. From here, customer conversion and product s

Is Influencer Marketing 2017’s Most Trendy Trend? [VIDEO]

17-Mar-2017 | Michael Brenner

What is the most powerful trend in marketing right now? That would be influencer marketing, according to one recent survey, which says influencer marketing is providing a 960% return on investment

Content Marketing Trends To Watch In 2017 [INFOGRAPHIC]

15-Mar-2017 | Michael Brenner

Content marketing is quickly becoming a game-changer in the field of marketing. Since the rise of digital, social, and mobile, various businesses and brands have attempted to get closer and be more

Is Your Content Fresh Enough To Attract Google?

14-Mar-2017 | Michael Brenner

So you publish a new blog post or how-to video twice a week – does that mean your site is fresh as a summer rose? Not to the search engines. There’s more to website freshness than posting new c

Post-Truth: Rebuilding The Media Industry In 2017

13-Mar-2017 | Michael Brenner

In 2014, the National Report – an outlet that carries the tagline “America’s #1 Independent News Source” – ran a story. The story, which broke when fears regarding the then spreading Ebola

The Infographic That Will Revolutionize Your Approach To Content Creation

10-Mar-2017 | Michael Brenner

Here’s an important question: When you come up with your content marketing strategy, do you consider the psychological impact of what content you choose? Taken even further, to what extent does psyc