Michael Brenner

About Michael Brenner

Michael Brenner is a globally-recognized keynote speaker, author of  The Content Formula and the CEO of Marketing Insider GroupHe has worked in leadership positions in sales and marketing for global brands like SAP and Nielsen, as well as for thriving startups. Today, Michael shares his passion on leadership and marketing strategies that deliver customer value and business impact. He is recognized by the Huffington Post as a Top Business Keynote Speaker and   a top  CMO influencer by Forbes.

media, digital media, direct to consumer, marketing, bimodal IT

Media Firms And The Direct-To-Consumer Business Model: Why Your IT Architecture May Need A Rethink

29-Jan-2018 | Michael Brenner

We work so hard to build the structure of our media empires – put so much time, effort, and money into making everything just right – that we can sometimes lose perspective. The structure that w

video streaming, OTT, marketing

OTT And Streaming: A Far More Agile Approach To Media Distribution

4-Jan-2018 | Michael Brenner

Let's run through the who, the what, the where, the why, the when, and the how of today's media market. The who, of course, represents the client or consumer. Perhaps this is someone you have targe

media, AI

Machine Learning And AI In The Media Industry

18-Dec-2017 | Michael Brenner

We live in an age in which content is king. Take a look at the media landscape in 2017: Newspapers and magazines have given way to online platforms and social media news delivery Linear te

Four Big Reasons Your Email Campaigns Are Being Ignored

28-Jul-2017 | Michael Brenner

If you put email messages, Facebook posts, Tweets, and blog posts in a room and told them to duke it out, last-man-standing style, I guarantee you—email would win. Your email messages are far more p

Is Employee Autonomy The Key To Successful Workplace Collaboration?

21-Jul-2017 | Michael Brenner

Here’s an important question most business leaders have probably never asked – but it could be the key to future growth and organizational prosperity. How free do your employees feel in the workp

9 Tricks For Automating Your Content Marketing

14-Jul-2017 | Michael Brenner

Marketing automation has driven content to new and exciting places, but is your content game as strong as it could be? These nine automation tricks and tips can nudge you that little bit closer to con

Will Organizational Culture Ever Catch Up With Technology?

13-Jul-2017 | Michael Brenner

This post is sponsored by Microsoft Office. The pace of technological innovation today isn’t just fast. Technology is evolving at an exponential rate. While in many ways businesses have reaped th

Why HR Is The New Marketing

12-Jul-2017 | Michael Brenner

In a world of infinite media choices, the best way to reach new buyers and new talent might be right under your nose. Your own employees represent the greatest opportunity to create meaningful marketi

Getting Collaboration Right In 2017

10-Jul-2017 | Michael Brenner

While this post is sponsored by Microsoft Office, all thoughts are my own. For many, it is the classic job interview cliché: When asked what our strengths are, we reply that we can take the lead a

Snapchat Isn’t Going Away: How To Cope And Enhance Your Marketing Campaigns

6-Jul-2017 | Michael Brenner

While Snapchat is wildly popular with individual users – it reached the 100 million daily active user mark at the end of 2016 and has ballooned to 161 million since then – businesses are only no