About Achim Hebestreit

I am Global Lead SAP New Digital Businesses for Telecommunications within the Global Solution Management team. I joined SAP and the IBU Telecommunications in 1999 and I was instrumental in the definition and creation of SAP's Network Life-cycle Management solution, which I was globally responsible for during a number of years.

Recent Stories

compass pointing to future

Telcos: 3 Steps Into The Future

Telcos have fallen behind. What are they going to do? Where are they headed? There are three trends in the industry that have become clear.
woman uses smartphone

Telecoms, Mind the Gap

Much has been talked about all the opportunities telecoms have missed during the last decade. Controlling the infrastructure of the Internet, the industry was not able to fully monetize their strategic advantage. Instead, they had ultimately done little more...
Proximity Marketing. Waiting Is Not Innovating.

Proximity Marketing. Waiting Is Not Innovating.

There are many mobile solutions that are yet to arrive. But they will not unfold by themselves. Even though there are huge opportunities, many innovators are hesitant to take bold steps.
Mobile Banking Innovations

Mobile Banking Innovations

In 2006 Muhammad Yunus received the Nobel Peace Prize for his achievement with Grameen Bank. It gives microcredits to people too poor to qualify for traditional bank loans and the bank made a signficant profit with this business model.
Telcos: Social Aggregators Of The New Mobile Age

Telcos: Social Aggregators Of The New Mobile Age

Do you remember the last time you used a phone booth? I wouldn’t if it had not been last week. In search of a dry place to roll a cigarette in rainy London, I passed one of those signature...
Telcos: Horse-Breeders Of The New Mobile Age?

Telcos: Horse-Breeders Of The New Mobile Age?

Following the invention of the car in 1884, Kaiser Wilhelm II famously said, “I regard the automobile as a temporary phenomenon. I prefer to bet on a horse”. Take a look into your garage to see how this bet...